Marketing Tools

Web Specials

You can create Web Specials with special pricing for items ordered online (as opposed to ordering by phone, fax, or in person). You can forecast dates as needed for special promotional periods. Items must have e-content provided by the vendor or they must reside in the global or custom catalog that is assigned to the end user. Custom items can be added as well. To refresh the page, click .

Note: While you can specify more than three Web Specials, only three display on the shopper’s Web page.

1. Click Marketing Tools and select Web Specials.

Note: This page lets you set filters to limit the information. For example, you can set a filter to only include specials containing a specific description. To set a filter, click to the right of the box and select a filter from the drop down box. For more details, see Filtering Information.

2. In the Manage Web Specials page, you can:
   
   Click to edit an existing Web Special. Enter the new information over the existing information and click .
   
   Click to delete an existing Web Special. At the Delete Selected Specials prompt, click OK.
   
   Click Add New Web Special. To add a new item:

1. Click the SKU box and enter the company prefix and item number. You can enter up to 23 characters in this box.

2. Click the Description box and enter a descriptive name for this Web Special. You can enter a maximum of 30 characters. (The cursor does not move to the UM box. The unit of measure automatically displays from the back end business system when you retrieve the item.)

3. Click the Price box and enter the special sell price.

4. Click the Begin Date box and enter the date the special begins. You can also forecast dates, if needed. To select a date from a calendar, click . This box defaults to the system date.

5. Click the End Date box and enter the date the special ends. You can also forecast dates, if needed. To select a date from a calendar, click . This box defaults to one year in advance of the system date. For example, if the system date is 04/02/08, this box displays 04/02/09.

6. When finished, click to save the item. A should display for this item to the shopper. If this icon does not appear, the pricing for the shopper is lower than the Web Special’s price.